Collaborate and Empower the Future – Garrett Aftermarket Distributor’s Conference Successfully Held
Nearly 40 Garrett China distributors gathered in Wuhan to discuss the challenges and opportunities of the aftermarket development on August 21. Eric Fraysse, President of Global Aftermarket, Charles Jin, President of High Growth Regions; Steven Guo, China IAM leader and other leaders attended the distributors conference. During the meeting, they shared the current global and Chinese automobile market, expressed the confidence in the future automobile after market growth, and put forward the strategy of maintaining the continuous growth in the future.
Although the overall Chinese market is facing challenges such as macroeconomic uncertainty, high household debt and weak auto sales, China’s car ownership rate is still far lower than the developed countries or some developing countries. Therefore, China still has high potential for growth under the more and more strict fuel consumption and emission regulations. Mr. Jin said, “Despite the market uncertainty, the key to leading the market is that we collaborate with our customers, seek together, and keep innovating.”
To help distributors build a closer network channel and maintain continuous growth, Garrett China IAM leader Steven Guo said, “Sales channel promotion is the key to provide more diversified online and offline support around the changing needs of car owners.” Garret shared e-commerce project in the meeting. Installers can purchase online directly through the online mall of WeChat platform, further helping distributors to strengthen the business relationship with installers. Meanwhile, in order to further increase the influence of Garrett brand, Garrett signed a strategic cooperation agreement with 360che.com to create a new retail and marketing model for commercial vehicles and to provide one-stop solutions for end users.
Last but not least, Garrett recognized the outstanding distributors and long-term cooperation distributors in the celebration dinner. Although the market is changing rapidly, by collaborating with our excellent distributors we can empower a better future.
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